Company: Face By You
Location: Remote
Employment Type: Contract
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About Face By YOU
Face By YOU is an AI-powered beauty technology platform helping users become their own makeup artist through personalized scoring, guidance, and tutorials. We’re building a bold, innovative brand at the intersection of beauty and AI — and we’re looking for a creative, strategic Social Media Manager to grow and lead our digital presence.
Role Overview
We are seeking a highly creative and results-driven Social Media Manager to manage and grow our presence across TikTok, Instagram, and LinkedIn. This person will be responsible for content creation, community engagement, growth strategy, and performance tracking.
The ideal candidate understands beauty culture, short-form video trends, and how to build a brand from the ground up.
Key Responsibilities
Content Strategy & Execution
• Develop and execute a monthly content calendar aligned with brand goals
• Create engaging content tailored for TikTok, Instagram, and LinkedIn
• Identify and leverage trending sounds, formats, and topics (especially on TikTok)
• Translate product features into engaging, scroll-stopping content
Content Creation
• Film and edit short-form videos (Reels, TikToks, Shorts)
• Design basic graphics for posts, stories, and announcements
• Create educational, promotional, and brand storytelling content
• Optimize captions, hashtags, and posting schedules for growth
Community Growth & Engagement
• Respond to comments and messages
• Engage with beauty communities and potential users
• Support waitlist growth and app launch campaigns
• Monitor brand sentiment and audience feedback
Performance Tracking
• Track and report key metrics (engagement rate, growth rate, conversions)
• Identify top-performing content and optimize strategy
• Conduct competitor and trend research
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Required Qualifications
• Proven experience managing TikTok, Instagram, and LinkedIn accounts
• Strong understanding of short-form video content and platform algorithms
• Basic graphic design skills (Canva, Adobe Express, Figma, or similar tools)
• Experience with video editing tools (CapCut, Final Cut, Premiere Pro, etc.)
• Strong copywriting skills
• Ability to work independently and meet deadlines
Bonus Qualifications (Not Required but Preferred)
• Experience running paid social ads (TikTok Ads Manager, Meta Ads)
• Experience growing an account from 0 to 10K+ followers
• Background in beauty, cosmetics, or lifestyle brands
• Familiarity with analytics tools and KPI tracking
• Influencer outreach experience
• Experience working with AI and creating AI content
What We’re Looking For
• Creative thinker with strong aesthetic sense
• Deep understanding of beauty and digital culture
• Proactive, organized, and growth-focused
• Comfortable working in a fast-paced startup environment
• Excited about AI + beauty innovation
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₦150,000–₦250,000 per month, with structured performance-based bonuses tied to growth and engagement targets.
How to Apply
Please email admin@facebyyou.tech:
• Resume/CV
• Portfolio with 2-3 samples of campaigns or posts you’ve created
• Brief introduction of yourself and experience
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